Lorem Ipsum Alternatives – Dummy Text You’ll Want To Read

Dummy placeholder text can be predictable and boring. The good news is that there are interesting and fun alternatives that can add spice to your demo themes and dummy content needy projects. Check out these Lorem Ipsum alternatives to fill up those empty spaces.

Not Lorem Ipsum

Not Lorem Ipsum is an ongoing project by one of 2nd Floor’s Directors, Chris Wharton, copywriter and web design industry professional for nearly 10 years together with Jude Wharton, 2nd Floor’s Copywriter and Business Director who came up with the name Not Lorem Ipsum. They have written sample text for over 40 industry sectors including accounting, advertising, education, food, consultancies, holidays and resorts, photography, web/graphic design, churches, startups, and so much more. Sample copy is written in British English.

Fillerati (choose an author)

Add a scholarly flair to your demos with Fillerati, a creation by MadScienceApp built with HTML5 and CSS2/CSS3, jQuery, and best viewed in browsers such as Chrome, Firefox, Safari or Opera. The source for the public domain filler text is provided by Project Gutenburg which includes extracts and excerpts from out-of-copyright books such as Around the World in 80 Days, The Wizard of Oz, Princess of Mars, Alice in Wonderland, The Scarlet Plague, Moby Dick, The War of the Worlds by authors L. Frank Baum, Edgar Rice Burroughs, Lewis Carroll, Jack London, Herman Melville, Jules Verne, and H.G. Wells.

Corporate Ipsum

Fill up those corporate pages with business sounding lingo that seemingly makes sense or maybe not. Corporate cliché and meaningless business jargon that will make your users think.

Chuck Norris Ipsum

Can’t get enough of those Chuck Norris jokes? Why not fill up your dummy placeholder text with loads of Chuck Norris facts? You can also mix it up with good old Lorem Ipsum copy just to break it up a bit and make it a bit more confusing, ehrm, interesting.

Picksum Ipsum

Not into Chuck Norris? How about some cool film heavyweights to fill your up those dead spaces? Bust those boring text fillers with some Eastwood, Freeman, Carrey, Caine famous quotable quotes from their most popular movies. Boredom begone.

Random Text

Random Text generator is every web dev’s friend when it comes to generating dummy text. It is a tool designers and developers can use to quickly grab dummy text in either Lorem Ipsum or Gibberish format. A number of features that make RandomText a little different from other Lorem Ipsum dummy text generators is that you can:

  • Grab HTML or just plain text – even save generated text as files: No need to waste time copying text and then more time marking it up in HTML manually, just hit View HTML Code and then Copy to Clipboard
  • Use the address bar to create a query: RandomText allows you to get at your text quicker by using the URL to construct a query.
  • Integrate into your CMS using our API: just use the RandomText API to return generated content in JSON format.

Blind Text Generator

For design control freaks, this useful tool provides Lorem Ipsum and a number of alternatives for any type of layout need. You can control the number of characters, words, and paragraphs you want plus you can set your font choice and preview how text will be displayed in your design.

Duck Island’s Greek Machine

Duck Island Greek Machine lets you pick from several languages to fit your website needs. Choose from: story telling styles like Dick and Jane, Fairy Tale and Hillbilly to other lifestyle, technical, business styles like Techno Babble, Marketing, Metropolitan & Pseudo German. You also get your good old Classic Latin.

HTML-Ipsum

If you are geek-speak certified then this dummy text generator will definitely appeal to you. You can copy everything already in HTML format including the kitchen sink. Check this one out.

What’s your favorite? Leave us a comment and let us know.

eCommerce 3.0 – How to Structure Your Basic Ecommerce Store and Make it Work

The face of eCommerce is slowly changing as more and more people look to the internet not only for information but for physical goods as well. The convenience of being able to shop from the comforts of your own home or wherever you are is luring more and more consumers to buying online. Here are a few pointers Ezra Firestone shares about setting up an eCommerce store that works.

According to Ezra, in an interview by James Schramko, Ezra stated that,

“… one of the big things about eCommerce- what I call eCommerce 3.0 – what’s changing about eCommerce right now is the day and age of the store, of the faceless eCommerce store is dying. The eCommerce that just puts up products and list manufacture descriptions is dying. What’s working now is adding value to your market, writing your product descriptions, ordering your products that are selling best and shooting videos about them, creating buyer’s guides like keep bundling products together that people want, figuring out ways that you can serve your community and creating a face and a brand and owning the race course within your eCommerce store.”

A. Basic structure of an eCommerce store:

Home, section product detail (most important) blog/content, checkout, PPC landing pages, more info, social profiles

SEO structure

  • Home page – 3 main KWs + modifiers (descriptor words). Ex. modifiers = colors, type of material
  • Top 75+ modifiers = section keywords. Section has products under it
  • Next 500 keywords that can be productized = products
  • Google product listing ads are great for ecommerce
  • Remaining relevant KWs = blog posts
  • 700 words per sections – modifiers written in (unique sections + descriptions)
  • Weekly blogging = about product, other keywords, EdC, each post has deep link + picture
  • Obvious on page – reviews, social buttons, etc
  • Internal link structure
  • Don’t over optimize
  • Author of the store – find some way to create a relationship with your customers

SEO Title Tags for ecommerce stores

  • “Vintage Costume Jewelry”
  • Description: KW, Phone #, Sentence, Modifiers
  • Get rid of big link boxes in the footer

Every search has a unique set of channels

  • Users prefer to consume media in different formats (video, audio, text, etc.) The goal: occupy as all positions as much as possible
  • Channel to occupy
    • SEO, PPC, Comparison Engine, email, social media
    • Image for each product – make sure if you have ownership of images, watermark them
    • Video for each section pages + home page
    • PPC ads (image ads + text ads, retargeting etc.)
    • Amazon listing for all products
    • Google search results: above the fold = ads, shopping, 1 or 2 organic results
    • Blog/ed content

B. Three Things to Track

  • Goal Flow: Product Page – Shopping Cart – CheckOut Page – Product Sale
  • Events: Product Options – Messages – Button Clicks, Errors (most important)
  • Site Search: monitor how the big stores like Amazon do it

C. Check Your Pages for These Items

  • Header : Search, Contact, Security, More Info, Cart, Chat/Live Help, Opt in, Offer (ex. Zappos header)
  • Favicon, Social links, Video, FAQ, Video Customer Service
  • Testimonials (random display), Bestsellers
  • Footer: Trust Seal, Search, Opt in

    • Homepage : Main rotator or slider with 3 images, tabbed featured products

  • Section Page: Items on sale – show percentage saved, Images open in lightbox for quick viewing, Featured item or deal should be on top of the page
  • Product Pages: Get rid of left navigation, Tabs on the left, Display social buttons above the fold, Cross sell recommended items, Guarantee, Trust, Shipping, Videos, Multiple Images, Recently Viewed, Put features/benefits under Add to Cart
  • Checkout Page 1: Make it look as nice as the Product Page, Shipping Calculator, Proceed button at top and bottom, Image, Product, Guarantees
  • Checkout Page 2: Multiple Payment Options

D. Boost Your Conversions With the Following:

  • Create FAQ on Shipping
  • Follow-up script on cart abandonments by email. Offer a discount
  • Use in-page analytics to optimize Section pages. Put products clicked the most on top of the page
  • Thank you video
  • Post purchase survey
  • Follow up with review request

If you are currently running an eCommerce website you can use the information above to evaluate how your site is doing. If you are planning to put up one for the first time, use them as your guide to jumpstart your business in the right direction.

Back to Blogging Basics – Cool WordPress Themes for Your Blog

Even before it became the highly stylized content management system that it is today, WordPress has always been and still is the blogger’s choice platform for personal blogging. WordPress themes have come a long way since Kubrick as more authors and developers churn out beautiful themes to fit all types of users. Here are some of the latest WordPress themes for today’s modern blogger:

Clipboard Tumblog Style WordPress Theme

If you are into microblogging Twitter or Tumblr, check out Clipboard Premium WordPress Theme – an awesome tumblog style WordPress theme that comes chock full of style and customisation options. Customization and styling options is easy using the WordPress Live Theme Customizer. The Visualkicks theme translator allows you to translate a single line of text or the whole site. Clipboard’s intuitive and responsive Masonry design allows you seamless transitions while maintaining that minimalist look. Clipboard also supports all of the core WordPress post formats and has been built and designed with simplicity in mind.

Pilcrow Ajax Powered WP Blog Theme

Pilcrow Premium WordPress Theme is a simple yet elegant and responsive WordPress blog theme that will surely inspire you to write. This robust premium theme not only presents your content in an engaging way but because it is also powered by AJAX it provides users an enjoyable experience with its smooth transitions while reading your content. This theme supports custom WordPress post formats giving you maximum flexibility on how you can present your content. You also get several templates such as: a password protected posts template, comments template, and a template for pingbacks and trackbacks. All these and more AJAX powered goodness. Minimum clutter for maximum pleasure.

Keilir Responsive WP Blog Theme

Keilir Premium WordPress Theme is a bright, typographically bold, and beautiful responsive theme designed to make your blogging experience as pleasant as possible. Armed with superb visual design and great support for mobile and tablet devices you can easily reach all your readers wherever they are. This premium theme has 6 custom styled blog formats, 8 bootstrap shortcodes, 6 custom social media widgets (facebook, twitter, instagram, mailchimp, and more), 10+ specially made shortcodes, 600+ google fonts, and a customizable theme options panel, to make your blog your very own.

tdFuture WP Theme

tdFuture Premium WordPress Theme is a dynamic, responsive WordPress blog theme ideal for personal blogs where you can share your articles, images, videos, music, quotes and much more. The big bold design and typographic choices will definitely make your content stand out from the crowd. If you are a blogger who wants your readers to focus on your content without the clutter of sidebar widgets, etc., then tdFuture is the theme for you. This theme can also double up as a portfolio to showcase your creative work. This theme supports WordPress Theme Customizer that gives you an ability to do changes with a real-time preview. tdFuture is a fully responsive theme and will adjust to any screen size.

Literary WP Blog Theme

Literary Premium WordPress Theme is a beautifully crafted blog theme that will delight authors, writers, and publishers. If you’ve been publishing books and you’ve always wanted a place to compile them all for your readers, Literary is the blog theme that can do that for you. This premium theme comes with a post type for showcasing your books and even a post type for your portfolio. Literature often comes with specific illustrations made especially for specific books. Many times, it is the cover that entices people to buy a book. Now you can showcase both books and illustrations on your own website and give readers a chance to enjoy your work both visually and intellectually. Increase your market reach by adding all of your books and linking them to Amazon, iTunes, or wherever you sell them. This theme is built “mobile first” for speed and flexibility and looks great from mobile to large desktops.

Quickly Handcrafted WP Theme

Quickly Premium WordPress Theme is a beautifully handcrafted WordPress theme that focuses on user-experience, usability, and beautiful typography. This Masonry styled theme comes with four predefined color schemes, optional homepage sidebar, post formats and many more design options. This theme also allows you to: mix up content on the homepage with widgets and dynamic post formats, enable or disable sidebar in a click, choose from the predefined patterns and color schemes, change header position, change the thumbnail position, and choose from any of the theme’s predefined custom fonts. Quickly is fully responsive, touch enabled, and comes with a sleek and powerful theme options panel to help you set the blog without having to change any code.

Milli Responsive WP Blog Theme

Milli Premium WordPress Theme is a modern, graphic, 3D inspired WordPress Theme designed for professional or personal bloggers. Choose between light and dark styles, full-width or two column layout, 5 accent color schemes, and you can upload the background pattern of your choice. This premium theme also features super cool sliders with multiple slider effects that can be embedded within posts. Milli also supports custom WordPress posts. This fully responsive theme is designed to look beautiful whether you are using a desktop computer or a mobile phone.

Pravda WP Blog Theme

Pravda Premium WordPress Theme is a bold and colorful modern WordPress theme fit for today’s hip and cool blogger. This customizable, ultra responsive, retina-ready WordPress theme has got that young vibe, combining favorite features from Pinterest and Instagram with social networking features, that will appeal to digital millennials today. This premium theme can be configured for business/work, for blogging, or both. It was developed on Bootstrap and is powered by the SMOF Options Panel, which provides multiple options to manage and modify any aspect of the theme – for both beginners with no coding knowledge and also seasoned developers. Features include 10 custom widgets, 8 widgetized areas, 5 post formats (image, audio, video, gallery, standard), 6 Home page layouts, and tons of custom theme options.

Top Free and Premium SEO Tools

Here are some of the most popular SEO tools and platforms on the market to help you monitor and analyze your SEO efforts on link building, keyword research, page analysis, rankings, authority, and tracking:

SEOmoz’s Open Site Explorer

Open Site Explorer allows you to analyze a website’s linking profile by providing you with detailed information (link anchor text, page authority, and domain authority) for the first five backlinks of a domain. Open Site Explorer is an extremely overpowered tool that can provide detailed link information such as: Inbound Links, Top Pages, Linking Domains, Anchor Text, Compare Link Metrics, Advanced Reports, and Just-Discovered links. Link data can be used to analyze Page Authority, Domain Authority, Link Equity, Followed/No Followed Links, and so much more.

According to SEO Tools Review,

“SEOmoz Pro is, by far, the best SEO tool suite on the market today, handily winning our TopTenREVIEWS Gold Award. With great link building tools, industry-leading on-page analysis, a massive database of links and authority metrics that powers several other tools, and a community that is unsurpassed in the SEO world, SEOmoz pulls far ahead of the competition.”

Free users are limited to three reports per day but you can run unlimited reports, view up to 10,000 backlinks, export backlinks to a CSV, and use the other suite of SEOmoz tools for $99 USD per month. Free and Premium.

Ahrefs Site Explorer

Ahrefs.com is an independent tool for SEO analysis with a wide range of features. It is designed, first of all, for SEO specialists and site owners but may be of interest to other concerned Internet researchers. It has its own crawler and index, collects and arranges all data without any use of third-party services, and has the largest base of actual data on the links. Their crawler can index up to 6 billion pages per 24 hours. They help to find certain issues on your websites. They can provide social metrics like the number of tweets, Facebook likes, Facebook shares, Google +1 for your pages and referring pages (for all paid subscriptions). They also have a tool, Ahrefs Rank, aimed at solving the same tasks as Google PR. Ahrefs Rank measures the impact of all backlinks with different link juice to a given page. Free and Premium Version.

Raven Tools

Raven Tools, founded in 2007, is a one-stop SEO tool that brings all types of SEO tools, social media tools and advertising tools all under one roof. You can manage paid search advertising (AdWords), link building, keyword research, competitive analysis, social media analytics and basic reporting all in the same place. Raven integrates essential data from Majestic SEO, SEOmoz, Google AdWords and more. Raven’s SEO research tools also pull dozens of metrics, analyze thousands of pages and compile reports in minutes. Its Link Manager keeps your outreach organized, efficient and simple to report and it stores, organizes and tracks every detail for fast reference. 30-day trial.

According to SEO Tools Review,

“One unique feature of RavenTools is its integration with Textbroker, an article composition outsourcing service that can help you bulk up your site’s content. While it can be risky delegating your content creation in large part to external contributors, it can be a useful way to supplement your content needs.”

HubSpot

HubSpot Inbound Marketing Software helps customers generate traffic and leads through their websites, and convert more of those leads into customers. HubSpot is an integrated inbound marketing software that includes tools for: tools to attract visitors, tools to convert leads, and tools to close customers using various methods that cover blogging, landing pages, lead nurturing and management, marketing analytics, content management, social media, SEO, CRM integration, email marketing, and more.

According to SEO Tools Review,

“One of the unique and appealing features of HubSpot is its keyword research integration across the board; you can research keywords and compose blog posts focused on those keywords all within their comprehensive platform. It becomes exponentially easier to optimize for the correct keywords when you can focus on writing great content and leaving the keyword optimization to HubSpot’s platform.”

SEMRush

SEMrush is created by SEO/SEM professionals for SEO/SEM professionals with knowledge, expertise, and data to help you take your projects to the next level. They collect massive amounts of SERP data for more than 95 million keywords and 45 million domains, including: AdWords ad copies and positions, organic positions for domains and landing URLs, search volumes, CPC, competition, number of results, and so much more. SEMrush tracks an immense amount of organic data in Google and Bing SERPs. You can therefore see where your competitors are ranking in the top 20 Google and Bing results for the top 95+ million organic keywords. They collect data on both a domain level as well as landing page rankings for all of the keywords that they track, and they can provide you with an in-depth look into how a website really stacks up in search. Premium.

According to SEO Tools Review,

“SEMRush is the industry standard SEO tool for keyword research, giving unparalleled insights into competitors’ PPC keyword targeting, rankings and traffic data. The tool is amazing in its own right, earning it a spot on our lineup of the best SEO tools.

One of the most useful features of SEMRush is its ability to tell you what other major web properties are trying to rank for your keywords. After you drop your URL in the search box and click the button, you’ll be inundated with useful insights about your organic and AdWords competitors. Armed with this information, you can analyze their strategies to see what’s working for them, or even approach some of the big spenders in your niche and pitch a display ad campaign. SEMRush gives you all the tools you need to evaluate pay-per-click advertising competition.”

Google’s Webmaster Tools

Google Webmaster Tools is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize visibility of their websites on the following: site data, keyword data, sitemaps data, message center messages data, and crawl errors feed. Google Webmaster Tools shows traffic for each keyword separately; it gives more information about website performance according to Google search query. Google Analytics shows total traffic for a website, such as clicks to your site, regardless of where they came from and what search terms were used. It shows whatever search terms brought up your site in the listings. Free.

Authority Labs

AuthorityLabs was built to be easy and simple enough for the average business owner, but scalable enough for those responsible for large organic search efforts. AuthorityLabs helps you gain an understanding of how search engines are displaying your brand over time. Consumers start at search and often experience a brand for the first time within search results. Easily add domains or pages to be tracked from anywhere, track thousands of keywords within each domain and get ranking data every day for Google, Yahoo! and Bing, monitor multiple related sites in mind. 30-day Free Trial.

How to Publish A Book – 10 Key Points by Guy Kawasaki

Have you ever dreamed of publishing your own book but just don’t know where to start? Here are some of key points shared by well-known author, Guy Kawasaki, during the Traffic and Conversion Summit 2013 held early this year.

Write for the right reason

Wrong reasons – make money (probability to make lots of money is very low), increase consulting, increase speeches. Not to say these won’t be the result, but they shouldn’t be the core reasons

Right reasons – enrich people’s lives, further a cause, meet an intellectual challenge

Use Microsoft Word to write

Use “styles” feature to keep book consistent

MS Word is the standard among editors, testers, designers, and resellers

Write every day – 1-2 hours per day

Most people’s idea of writing is too idealistic. Writing is the process of vomiting out your knowledge then refining everything later.

Build your marketing platform – do this from the very start

Earn the right to market to your audience by constantly providing value. This will trigger reciprocation.

Take the curator role and share topics in your niche. This will establish yourself as an expert.

Start with the simplest path – start with a Kindle eBook

Amazon has 51% of eBook market share

If it’s successful on Amazon, it will also be successful on other platforms, guaranteed

Tap the crowd – don’t tell your publisher this:

Guy’s 3 step writing process: Outline, manuscript, PDF

Outline – spend 2 months outlining book. Share outline and ask for feedback on social media. Edit for another 2 months

Manuscript – Gives his friends to read manuscript to get feedback and comments via social media

PDF – Right before it’s done, he asks his social media followers with blogs to review it

Hire a copy editor

Hire a great cover designer

Very important to have a good cover on the books (people judge books by their cover)

Test your eBook

Test your book on various devices – tablets, apps, cloud readers, nook, kobo, ibooks

Some people think they only have to read a Kindle book on Kindle tablet. They don’t know about other apps.

Never, ever give up

Stephen King, George Orwell, and Kerouac were all rejected

Self – publishing stigma (self publishers can’t get picked up by publishers) is a MYTH nowadays

No one even knows who published a book on Amazon. People just look at # of stars and read a few reviews

Artisanal publishing – giving author control of everything

Hall of Fame self publishers:

  • Birds of America – James Audobon
  • Leaves of Grass – Walt Whitman
  • 50 Shades of Grey

Guy Kawasaki is an author, publisher, entrepreneur and was recently a guest speaker at the Traffic and Conversion Summit held earlier this year (2013). Guy Kawasaki is the author of APE, What the Plus!, Enchantment, and nine other books. He is also the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web.

Beautiful WordPress Technology Themes For Inspiration

Imagine a world without technology. Difficult, isn’t it? No Internet, no computers, no cell-phones, no TV. Surely technology makes our lives easier and more technology makes our lives even easier. New inventions are made every now and then and they need the word to spread so that more and more people will know about them and may use them. In today’s world the Internet is one of the best options available to spread the word about anything. Other aspects like TV commercials, print media ads, posters, etc. are somewhat limited in the sense that they do not provide the “complete information” about a product.

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Explorable Now Available From Elegant Themes

How would you like to go around the world and explore it in a matter of minutes? Create the perfect travel blog that will transport readers and visitors to exotic and distant lands with Explorable Premium WordPress Theme. This location-based theme takes your readers on a journey through different locations as tagged in your posts. Be the ultimate resource for travel bugs and backpackers with Explorable – the ideal theme for travel blogs, travel agencies, local business directories and similar sites.

Explorable’s homepage backdrop is a full-width map where each post you make is pinned to a specific location. This interactive map is a fun way to introduce different places for people to visit and explore. Clicking on a pin opens a picture window on the left side of the page containing an excerpt about the location. Clicking the image opens into the page containing the full post content. Not sure what location to look for? Discover new places by just clicking the side arrows of the picture window to scroll through pinned locations. You can also filter the displayed pins to show posts according to specific posting type, location and rating.

Explorable also has other page templates that are available if necessary. The portfolio template can be used as an image gallery of trips, travel, and on location photos to share with users. The blog template can be used to document travel details, reviews, recommendations and even ratings to guide soon to be travelers. The advanced search template makes it easy to search through posts and pages or according to category. These templates can serve as tools to enhance user experience on your site.

As far as appearances and functionalities go, this responsive theme includes shortcodes to help you customize this theme and make it completely your own. From colorful buttons, content boxes, toggled or tabbed content, slide presentations, layouts with 1 to 4 columns, and even pricing tables. Create the ultimate destination website with Explorable Premium WordPress Theme.

Features:

  • Responsive Design
  • Shortcodes
  • Page Templates
  • Secure and Valid Code
  • Complete Localization
  • Google Maps Integration
  • Visitor Ratings System
  • Filterable Listings Search

Explorable Premium WordPress Theme includes perpetual updates, unparalleled support, and access to 81 high quality WordPress themes included in every Elegant Themes subscription.

Get Explorable Now!

Matt Cutts on Upcoming Penguin and Panda Updates for 2013

We’ve been writing a lot about Google Panda and how it penalizes websites that are basically content farms – sites that contain low quality, thin, duplicate content that have no added value to users. A follow up to the Google Panda algorithm is the Penguin update which rolled out in February 2012. What’s Penguin all about?

Penguin is an over-optimization penalty targeting websites that practice keyword stuffing, web spam, reverse cloaking, backlinks, and unnatural inbound links coming from paid or sponsored text links (using exact anchor text), comment spam, and syndicated article marketing link tactics. Google has changed the way they have been evaluating links and as a result, sites that were guilty of over-optimization got slapped. This means that you might experience a drop in your search engine rank and a drop in traffic sent by Google to your website.

There are 2 types of penalties that can happen to you:

If you experience small drops in your traffic or ranking, this equates to links being discounted. You can:

  • identify and check your link profile using your Google Webmaster’s account.
  • check, identify, and clean up bad links: blog links, forum links, article links, paid links, partner links, scraper links, natural links, unnatural links and every other type of link that your site may have and fix keyword stuffing if applicable
  • build new links or get more high quality and relevant links using related yet varied anchor text
  • build new high quality links with the same anchor text you were penalized for
  • purge your site of suspected low quality links
  • review advertisement placement or affiliate/sponsored/purchased links

If you experience big drops in your traffic or ranking, this equates to penalties and often manual action. You can:

  • Remove the site-wide low quality links. Check your anchor text variation (most have the same keyword 50% of the time).
  • If you’ve received and unnatural link warning from Google, use the link disavow tool to aid you in the removal of any offending links
  • Make a reconsideration request admitting the offense or violation, describing the steps taken to correct or fix the problem, and promising not to repeat the violation again.
  • Provide Feedback if you think your site should not be affected.

Matt Cutts, Google’s Distinguished Engineer and head of spam, recently hinted during the SMX West (Search Marketing Expo) 2013 Conference that Google Penguin and Panda updates can be expected within 2013. He revealed that his search quality team was working on a major Penguin algorithm update that will be one of the more talked about and more significant algorithm updates this year while a Panda update was set to be released around March 18th. Cutts also reveals that the Panda algorithm will be deployed and more and more integrated into their regular algorithm updates (Panda Everflux). According to Matt Cutts, content and user experience are his recommended top priorities. Knowing all these, SEO professionals, webmasters, and website owners, need to be prepared for the next roller coaster ride of rankings and ratings their websites will go through. Meanwhile, you can follow the steps enumerated above or look up our previous article on how to Panda proof your website.