Integrated Marketing Can Maximize Social Media Success

published on August 19, 2014

Companies that want to make a heavy splash on social media should consider taking an integrated, or blended, approach in how they market. Integrated marketing takes a coordinated approach to spreading a message, using different formats and media. A well-balanced …



3 Marketing Lessons the Sochi 2014 Olympics Can Teach You

published on March 19, 2014

Ambush marketing occurs when companies take advantage of major events to advertise their products without paying a sponsorship fee, as BrandonGaille.com explains. At the Sochi 2014 Olympics, this advertising strategy was a reoccurring trend. Before you decide if ambush marketing …


What Makes A Good Facebook Ad?

published on February 5, 2014

Creating an ad on Facebook is easy with its built in Ad Create tool. The ad create tool is designed to help you meet your most important business goals and includes a powerful set of targeting options so you reach …


Elements of a Winning Facebook Campaign

published on February 3, 2014

Setting up a Facebook ad campaign is fairly easy and not too complicated to do. Once you have a strategy in place, here are some of the important ingredients you need to include in your campaign in order to ensure …


Go Ahead And Get Personal With PURLS

published on January 29, 2014

Direct mail is not dead. It just needs a facelift. Direct mail marketing is still very much around and if you have been in the direct mail business wanting to jump into Internet marketing, the good news is that you …


Free Social Media Icons

published on July 21, 2012

Designer Resource Alert! You know you want to create beautifully crafted websites for your clients all the time and finding the right design elements no matter how minute they may be in the overall layout can spell a world of …


6 Ways to Increase Email Subscriptions RIGHT NOW

published on July 21, 2008

Having a large subscriber list can be highly beneficial in any online endeavor. This is because you will be able to send marketing materials to your target audience directly to their inbox. Some people worry about the technical aspects of …


Link Building Success

published on July 11, 2008

Every web owner wants to get one way natural links but oftentimes this is easier said than done. If you’re not a link baiting enthusiast then you’ll need to get links the old fashioned way: ask for them. First though, …