ThemeFuse: A Closer Look

About

“We Create Premium WordPress Themes. The Original Kind!” This tagline encapsulates everything ThemeFuse is about. ThemeFuse is a commercial WordPress Themes Shop co-founded by four guys from Bucharest, Romania: Bogdan Condurache (Art Director and Motion Graphics Designer) and Dimi Baitanciuc (co-founder) both of whom take care of the creative side, together with Alexandru Luncashu and Sergiu Bagrin (After Care Support) who, on the other hand are in charge of development and programming. ThemeFuse focuses on providing original high quality niche WordPress theme designs coupled with top aftercare support designed to meet the exact needs of customers in specific industries.

History

Dimi Baitanciuc and Bogdan Condurache started out selling HTML/CSS templates on ThemeForest in November 2009. They soon realized the huge potential in WordPress and started implementing their designs into the CMS. They were joined by Alex and Sergiu later on. After another 4-5 months on ThemeForest they decided to put up their own and the ThemeFuse WordPress theme club was birthed in 2010. The theme club includes 28+ themes (averaging a new theme every month) available to download which range from portfolio themes through to magazine themes for sports and fashion sites.

Product

The ThemeFuse WordPress theme club currently includes over 28 themes that cover a wide range of themes that include portfolio themes, magazine themes, blog themes, business themes, etc. that cover niche industries such as sports, fashion, travel, events, food, art, corporate, and so much more. The club membership is a subscription based product ($17 per month) where you get access to all themes (current and future) including PSD files. This is automatically renewed each month based on the date you signed up. The membership price includes a one-time only $199 sign up fee. If you decide to cancel your subscription, you will not be able to download the themes anymore. Themefuse enforces a no refund policy applicable to club members as well. Should you decide to reactivate your club membership and sign up again you need to pay the one time signup fee again. Themes are also sold individually to non-members.

Member Benefits

Aside from gaining access to the entire Themefuse theme collection, members get VIP Priority treatment in their Support Forum, members get access to a beautiful Member’s Area, members can also give input and suggestions on future themes. Aside from these, members also have the opportunity to earn via their improved affiliate program.

Income Opportunities

ThemeFuse’s affiliate program allows you to earn in several ways. Once you become an affiliate, all you need to do is put your affiliate link on a banner on your website or use ThemeFuse’s WP referral plugin. Once a person clicks on the link and makes a purchase on their website you earn 30% of the sale, every time. Their affiliate software sets a 60-day cookie that keeps tab of users who visit their website from one of your links. This means you still get a 30% cut on every purchase the user makes, even if the customer comes back at a later time. In addition, if the user joins our club you’ll also get 10% of every recurring payment he makes every month. Themefuse pays its affiliate partners once a month via PayPal. Affiliates can expect to receive their affiliate shares between 1st and 10th of the following month.

Recent Developments

ThemeFuse recently partnered with WebHostingBuzz to provide a new service targeted at WP beginners. The goal of the partnership is to deliver a hands-off service, where every client can get their WordPress site installed by a team of professionals on a quality hosting account, along with a well-designed WordPress theme. This service means that customers can pick a theme from ThemeFuse’s gallery and have it installed by their team, on an optimized hosting platform, and under a new domain (of your choosing).

The main strength of this new service is the no-supervision-required approach presented by both companies (ThemeFuse and WebHostingBuzz). All the client needs to do is pick a theme from the official theme gallery at ThemeFuse.com, choose the hosting pack (domain name included) at checkout and that’s it. All within a single checkout process.

For the client, the package includes: the domain (optional), the hosting, the website (WordPress theme), AND all the necessary installs will be taken care of by ThemeFuse. ThemeFuse also provides a dedicated support forum to handle the chosen theme’s issues as well as troubleshooting any problems that may come up.

Future Plans

According to Dimi Baitanciuc,

Talking about the longer term, we plan to release a brand new website as part of our ThemeFuse family, which will not be related to WordPress themes, but to web and graphic design in general. We have been collaborating with high-class designers from around the world the past few months and I think we’ve come up with awesome results.

Visit ThemeFuse today.


Tumblr-ing into WordPress – Say Hello to Yahoo-blr?

The recent acquisition of Tumblr by Yahoo has sent a wave of uncertainty especially for the large number of digital millennials who have called the site their home on the web. Tumblr — founded by high school dropout, David Karp, in 2007 – is one of the fastest growing media networks in the world and claims 108 million blogs that reach 44 million U.S. citizens and 134 million people globally, according to the New York Times. Among these users are netizens who are teens to the 20-somethings who perceive Yahoo as old and out of touch. Many have reacted to this news by migrating in the thousands to WordPress. Many WordPress theme designs have been inspired by Tumblr – does this mean that Tumblr fans will gravitate towards the familiar and won’t feel out of place in their new found home?

According to Matt Mullenweg,

The relationship between WordPress and Tumblr has always been pretty friendly: Tumblr’s own blog used to be on WP, WordPress.com supports Tumblr as a Publicize option alongside Twitter and Facebook, our Akismet team sends them daily emails of splogs on the service, and there’s healthy import and export traffic both ways. (Imports have actually spiked on the rumors even though it’s Sunday: normally we import 400-600 posts an hour from Tumblr, last hour it was over 72,000.)

Yahoo! chief Marissa Mayer, on the other hand, pledges not to screw things up:

“Per the agreement and our promise not to screw it up,” Yahoo says in its press release, “Tumblr will be independently operated as a separate business.”

“Tumblr is redefining creative expression online,” said Yahoo! CEO Marissa Mayer. “On many levels, Tumblr and Yahoo! couldn’t be more different, but, at the same time, they couldn’t be more complementary. Yahoo is the Internet’s original media network. Tumblr is the Internet’s fastest-growing media frenzy.

In its attempt to be young and relevant, will this “cool” move by Yahoo reverse the company’s slide? Can it successfully integrate its systems and culture on Tumblr without alienating its customers? What about its impact on WordPress? Is the exodus to WordPress simply a knee-jerk reaction or do you foresee a long-term effect?

What are your thoughts? Join the watercooler discussion.


Around the WordPress Neighborhood

The WordPress community is comprised of people from all over the world – developers, designers, experts, users, writers, volunteers, and everyone else no matter what skill level they are at – movers and shakers who collaborate and contribute to enrich this ecosystem we belong to. We enhance our own knowledge and grow and improve by learning from one another and by opening ourselves to different perspectives and different points of views.

Here’s a roundup of useful articles from contributors in and around the WordPress community that we think you will find useful.

A Conversation with Om – by Siobhan McKeown

Siobhan McKeown is in search of WordPress users to feature in her book about WordPress and blogging and Om Malik is one of the people on her list. She shares Om’s blogging journey and how it has evolved since the early days. Siobhan McKeown is editor in chief at WP Realm and runs Words for WP, a copywriting service dedicated to WordPress service providers.

Contributing To WordPress – by Siobhan McKeown

If you have been wanting to be more involved in the WordPress community but didn’t know how or where to start, this article opens up the doors to how you can take part. This article shares why you should get involved and enumerates the many ways you can contribute, no matter what your skill set may be. Find out where you can plug your self in and be a proactive member of this dynamic community.

The Future of UI – How Mobile Design Is Shaping The Web – by Sarah Cannon

In this slideshare presentation, Sarah Cannon shares valuable insights on how smart mobile devices have impacted the web. She discusses the influence of mobile on design, trends, and implementation methods, as well as how touch is changing our lives. She also touches on topics such as HiDPI graphics, UI/UX patterns, touch target sizes, gestures, and managing expectations. All the while not losing track of what’s important: Content.

5 Ways to Support High-Density Retina Displays – by Craig Buckler (SitePoint)

In this article, Craig Buckler gives a quick rundown on how to support high retina displays. As hardware manufacturers move towards HD Retina Displays in all sorts of devices, Craig Buckler gives some practical advice on how to manage images and resolution. Craig Buckler is a Director of OptimalWorks, a UK Consultancy dedicated to building award winning websites.

What is a WordPress Child Theme – WPBeginner

p>This article published by WPBeginner is a very good and solid introduction to understanding how WordPress Child Themes work. It explains in detail what a WordPress Child theme is, its use, its advantages and disadvantages, and what to look for as far as picking a good parent theme. WPBeginner is a free WordPress resource site that provides tips, tricks, hacks, tutorials, and other WordPress resources geared towards WordPress beginners.

Business and Solutions – by Thomas Griffin

If you are a WordPress developer, author, or designer, Thomas Griffin’s insights regarding the how the WordPress marketplace is affecting developers like him. Read about his thoughts regarding Avada, Envato, and Genesis and his shift from being a developer into a marketer. Thomas Griffin is an expert WordPress developer, creator of hundreds of themes and plugins, WordCamp speaker, and a valuable contributor to WordPress products.

Redefining My Website – by Brian Gardner

Brian Gardner is well-known in the WordPress community and is the man behind StudioPress and the popular Genesis Framework. He has released several WordPress child theme designs that are currently being used ii and around the WordPresseaommundty. on about his current website redesign and glean insights from his creative journey.

Owning Your Content – A WordPress User’s Guide – Alex Denning (WPShout)

Interesting read about protecting and “owning” your content on the web as Alex Denning shares about protecting images, licensing content, and how social networking sites such as Instagram, Pinterest, and Facebook impact how your images and content are treated. Alex Denning started WPShout around 4 years agoa as a collection of WordPress tutorials.

Finely Tuned Consultant – Aaron Campbell (WPEngine Interview)

WordPress professionals will glean a lot and learn valuable lessons and insights from WordPress Consultant Aaron Campbell in this interview published by WPEngine. Aaron shares his experiences as a WordPress professional and how he deals with the challenges faced by every WordPress consultant on the job. You can find more of Aaron Campbell’s work at Ran.ge

Migrating a Website to WordPress Is Easier Than You Think – Jonathan Wold

If you need are a WordPress beginner and you want to migrate an existing website to WordPress, this article gives you basic and concrete steps you can take to accomplish this. From evaluation, to set up, to importing content, to the actual migration and publishing, Jonathan Wold guides you through each process using instructions, code, video, and images. Jonathan Wold is a full-time business consultant and WordPress developer specializing in basic and advanced WordPress migrations.


40 Impressive Selective Color Photography Examples

Selective color helps photographers to produce beautiful and interesting images. Using photo editing software we can change some of the areas to black and white, while other areas remain colorful making photos more vibrant. Using selective color, we can make ordinary quality images to extraordinary high-quality images. Desaturating and masking color photos is mainly used in this process.

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Interesting WordPress Themes April 2013

Academy (Online Education)

Turn your website into a functioning e-learning solution with Academy Learning Management Theme from ThemeForest. This premium wordpress theme takes the elegant form of an ecommerce site and tweaks it to meet the needs of the e-learning market. Share, sell and promote your knowledge online effectively. This powerful theme includes features and functions to help you manage course offerings, rate their popularity, and publish subscription plans aimed to reach your target market. This theme includes a powerful options panel that allows you to create courses and lessons.This theme provides awesome features for creating online courses, such as extended user profiles, rating system, questions system, file attachments, embedding self-hosted media, tracking course progress, WooCommerce integration and more.

Responsive Knowledge Base & FAQ WordPress Theme

For the business or website that exists to help people make the most of their computing experience, Responsive Knowledge Base is the perfect theme to use. This premium WordPress theme was built for support providers as a first line response solution for clients seeking answers to their problems, technical or otherwise. This theme acts as a knowledge base or depository where visitors can search your site for solutions to their issues. Users can browse through Q and A pages, articles and similar material or do a live search (jQuery TypeAhead powered) to help them identify their problems and find solutions.

Rescue – Animal Shelter Theme with Petfinder Support

Animal lovers unite! Rescue Premium WordPress Theme is a theme built with a specific purpose – to get animals adopted. Outstanding pet-related WordPress themes are few and far between that’s why Rescue is a special theme pet lovers can find a home in. What makes it more unique is the built in Petfinder API support that allows you to easily sync your pets from your Petfinder profile to your WordPress install. Petfinder is an online, searchable database of animals who need homes. It is also a directory of more than 13,000 animal shelters and adoption organizations across the U.S., Canada and Mexico.

GymBoom (Fitness)

If you are in the fitness business or if you own a gym, a health club, or a wellness center, check out GymBoom, a responsive fitness theme with a built in dynamic calendar to manage training schedules for those serious health buffs and fitness addicts. This responsive theme also sports a unique diagonal slider created with the slider creation tool. It’s got useful shortcodes to post lists, highlight text, create multiple columns and more. You also get two homepage option styles: one with a slider and a page styles option. Gymboom includes a google map shortcode integrated in the widgetized footer section.


Explorable Now Available From Elegant Themes

How would you like to go around the world and explore it in a matter of minutes? Create the perfect travel blog that will transport readers and visitors to exotic and distant lands with Explorable Premium WordPress Theme. This location-based theme takes your readers on a journey through different locations as tagged in your posts. Be the ultimate resource for travel bugs and backpackers with Explorable – the ideal theme for travel blogs, travel agencies, local business directories and similar sites.

Explorable’s homepage backdrop is a full-width map where each post you make is pinned to a specific location. This interactive map is a fun way to introduce different places for people to visit and explore. Clicking on a pin opens a picture window on the left side of the page containing an excerpt about the location. Clicking the image opens into the page containing the full post content. Not sure what location to look for? Discover new places by just clicking the side arrows of the picture window to scroll through pinned locations. You can also filter the displayed pins to show posts according to specific posting type, location and rating.

Explorable also has other page templates that are available if necessary. The portfolio template can be used as an image gallery of trips, travel, and on location photos to share with users. The blog template can be used to document travel details, reviews, recommendations and even ratings to guide soon to be travelers. The advanced search template makes it easy to search through posts and pages or according to category. These templates can serve as tools to enhance user experience on your site.

As far as appearances and functionalities go, this responsive theme includes shortcodes to help you customize this theme and make it completely your own. From colorful buttons, content boxes, toggled or tabbed content, slide presentations, layouts with 1 to 4 columns, and even pricing tables. Create the ultimate destination website with Explorable Premium WordPress Theme.

Features:

  • Responsive Design
  • Shortcodes
  • Page Templates
  • Secure and Valid Code
  • Complete Localization
  • Google Maps Integration
  • Visitor Ratings System
  • Filterable Listings Search

Explorable Premium WordPress Theme includes perpetual updates, unparalleled support, and access to 81 high quality WordPress themes included in every Elegant Themes subscription.

Get Explorable Now!

Is Your WordPress Site Vulnerable to Attack?

WordPress site owners Alert!

From Cloudflare.com (April 11, 2013)

There is currently a significant attack being launched at a large number of WordPress blogs across the Internet. The attacker is brute force attacking the WordPress administrative portals, using the username “admin” and trying thousands of passwords. It appears a botnet is being used to launch the attack and more than tens of thousands of unique IP addresses have been recorded attempting to hack WordPress installs.

One of the concerns of an attack like this is that the attacker is using a relatively weak botnet of home PCs in order to build a much larger botnet of beefy servers in preparation for a future attack. These larger machines can cause much more damage in DDoS attacks because the servers have large network connections and are capable of generating significant amounts of traffic. This is a similar tactic that was used to build the so-called itsoknoproblembro/Brobot botnet which, in the Fall of 2012, was behind the large attacks on US financial institutions.

Matt Mullenweg confirms this on his blog:

Right now there’s a botnet going around all of the WordPresses it can find trying to login with the “admin” username and a bunch of common passwords, and it has turned into a news story (especially from companies that sell “solutions” to the problem).

Preparation is the best thing to do even before disaster strikes. Below are some important reminders to keep your site secure. If you are doing these things religiously and regularly then you should be good. Otherwise, it’s time to beef things up.

  • Backup, backup, backup. Conduct regular backups of your site. It’s always a good thing.
  • Change your user name. Use a strong password. If you are still using “admin” as your login, you need to change it right away.
  • Install WordPress plugins that limit the number of login attempts from the same IP address or network
  • Subscribe to a Security Service like Sucuri (Read our post about Sucuri) or Cloudflare (free).
  • Update your WordPress version.

ThemeForest Theme Sells Over 800 Copies In One Week

One WordPress theme, 7 days, 800 copies, $36,000 grand. A lot of WordPress authors and developers on Themeforest would love to achieve even a fraction of that and most of them are probably scratching their heads wondering why. This popular theme has even dislodged U-Design from its top spot for the past few weeks and to think it’s the only item in this author’s Themeforest portfolio. If you are wondering what theme achieved such a feat check out AVADA, a responsive multi purpose theme created by ThemeFusion.

Let’s dissect this theme a little bit further and try or simply attempt to figure out why the market is loving this theme.

Overall aesthetic

Avada’s layout can be classified as clean, straightforward, and professional-looking with very neutral colors and lots of white space. If you are familiar with real estate open houses, real estate professionals really spend a lot of time to “stage” a property before “opening” it up to the market. Care is taken to display only enough design elements to highlight the property’s unique and outstanding features, pulling back from adding unnecessary and distracting clutter. This deliberate “staging” is intended to give the potential buyer the room to imagine what he can do with it to meet his own needs. The focus is on its potential and what it can become. Avada is like that, a well-staged theme with lots of potential for all types of buyers. The demo is clear and easy to maneuver, giving customers a taste of all that it can be for whatever need they have.

Features & Functions

This premium theme is not just a pretty face. It has enough built in features and functions to create the website you need for yourself or for your clients. Everyone wants to create a website that is unique and representative of himself or his brand. Avada has a plethora of feature and function choices that, when mixed and matched together, with the client’s own images and content, can create a one of a kind and totally different website every time. Here are some of Avada’s easy to customize features that you can “play” with:

  • Homepage – 10 versions
  • Sliders – 6 styles
  • Headers – 5 versions
  • Page Templates
    • About Us – 2 versions
    • Services – 2 versions
    • Pricing Options
    • Meet the Team
    • Side Navigation
    • Contact Page – 2 versions
    • FAQ – 2 versions
    • Sidebars – Left and Right
    • Full-width page
    • 404 page
  • Portfolio – 6 layouts
  • Blog – 4 layouts
  • Custom Posts, Custom Widgets,
  • Shortcodes for Elements, Icons, Media, Pricing Tables & Typography
  • Responsive
  • Retina-ready

Support

Aside from the extensive, detailed documentation and easy to follow HD narrated video tutorials, Avada generously includes the entire set of PSDs (20+ files) for those who want to customize the theme even further. Buyers get 100% free support via their support forum. Customer feedback has been, overall, favorable so far. Providing WordPress theme support is not an easy task especially if you are servicing thousands of buyers. To receive favorable feedback regarding their theme support indicates that they have a support system that really works. This translates into higher buyer confidence which translates further into higher sales.

Avada has sold almost 15,000 copies to date and has received more than a thousand 5-star ratings which is something worth noting. Receiving a 5-star rating from 2 or more people can be easily dismissed but 1,000 or more satisfied customers can’t be ignored.

Fluke or luck? We think not. A good product with a lot of hard work backing it up sounds more like it. If this is the trend that the market is supporting as far as WordPress themes are concerned, then it is good sign that the market and the industry are headed for better days.

Get Avada Now!