WordPress Admin Panel

Navigating your way around in the backend area of your WordPress website need not be complicated even if you are a beginner. The WordPress Admin Panel area found in the backend is a powerful and flexible area where you can manage your website content and other WordPress functions. It has continually evolved since 2003 and with the help of and contributions from the WordPress community has improved and become more and more beautiful and user friendly.

The Administration Panel provides access to the control features of your WordPress installation. Each Administration Panel is presented in sections:

The Header

The top portion of all Panels, the header, is featured in dark shading. The header shows the name of your blog as a link to your blog’s main page, comments awaiting moderation, +New to add new posts, pages, media, or users, a Search Engines Blocked message if you Privacy settings block search engines, a favorites menu, and links to your profile (shown as your user name), and Log Out. Just below the top shaded area are two hanging tabs, Screen Options and contextual Help, that can be clicked to expand them.

The Main Navigation

On the left side of the screen is the main navigation menu detailing each of the administrative functions you can perform. Two expand/collapse arrows just below the Dashboard and Comments allow the navigation menu to collapse to a set of icons, or expand (fly-out) to show an icon and description for each major administrative function. Within each major function, such as Posts, a pull-down arrow is presented upon hovering mouse hovers over the title area. A click of that arrow expands the menu to display each of the sub-menu choices. Clicking that arrow again collapses the sub-menu.

The Work Area

The large area in the middle of the screen is the work area. It is here where specific information relating to a particular navigation choice, such as adding a new post, is presented and collected.

The Footer

Finally, in the footer, at the bottom of each Administration Panel in dark shading, are links to WordPress, Documentation, and Feedback. In addition, the version of WordPress you have installed is shown. Just below the menu tab section, if your version is NOT the latest version, you will see the message An updated version of WordPress is available. Please update now. Click on the provided link to navigate to the Updates SubPanel.

Below is a list of the submenu items you will find in your default WordPress Admin Panel main navigation menu. Some of them may or may not be included depending on the WordPress version you have installed.

Dashboard

The Dashboard tells you about recent activity both at your site and in the WordPress community at large and provide access to updating WordPress, plugins, and themes.

WordPress Updates

This sub panel gives you an easy method to update WordPress, plugins, and themes. Note not all hosts will allow the automatic update process to work successfully and will require you to manually upgrade by following the Upgrading WordPress instructions.

Posts

This sub panel is where you can publish writings, compositions, discussions, discourses, musings, and, yes, even rantings, of a blog owner and contributors. Here you can write new Posts, create new Categories, new Tags, and new Custom Fields. In addition, any Media (pictures, video, recordings, files) can be uploaded and inserted into the Posts.

Media

This sub panel allows you to upload new media to later use with posts and pages. A Flash Uploader is provided and the ability to use a Browser Uploader is supplied if the Flash Uploader does not work.

Pages

A good example of a Page is the information contained in About or Contact Pages. A Page should not be confused with the time-oriented objects called Posts, nor should a WordPress Page be confused with the word page referring to any web page or HTML document on the Web. In this Sub Panel you can select the Page to edit or delete. Multiple Pages can be selected for deletion and for editing. As with Posts, a powerful bulk edit tool allows certain fields to be edited for a whole group of Pages. A handy in-line edit tool, called Quick Edit, allows you to update many fields for an individual Page. Various search and filtering options allow you to find the Pages you want to edit or delete.

Comments/Reader Feedbacks

Comments are a feature of blogs which allow readers to respond to Posts. In this sub panel you can edit and delete as well as mark comments as spam. Comments that are awaiting moderation can be marked as approved or previously approved comments can be unapproved. Multiple comments can be selected and approved, marked as spam, unapproved, or deleted. A section at the top of the Comments SubPanel displays the number of comments awaiting moderation and the number of approved comments. A search box allows you to find specific comments.

Appearance

From the Presentation Administration Panel you can control how the content of your blog is displayed. WordPress allows you to easily style your site by either installing and activating new Themes or changing existing Themes. This sub panel includes customization controls for Themes, Widgets, Menus, Background, Header, and Theme Editor.

Plugins

Plugins allow you to add new features to your WordPress blog that don’t come standard with the default installation. This sub panel allows you to view the plugins you’ve downloaded, add new plugins, modify the plugins and choose which plugins you want activated on your site.

Users

Every WordPress site probably has at least two users: the admin, the account initially set up by WordPress, and the user account you, as the author/owner of the blog. This sub panel allows you to set up all of the user accounts you need, change user information, assign roles, or delete users.

Tools

WordPress Tools provide you the ability to speed up WordPress for your local machine, import content from other sources, export your content, or to upgrade your WordPress software to a new release. This includes the Import, Export, and Press This functions.

Settings

The Settings Administration Panel contains all of the settings that define your website as a whole: settings which determine how your site behaves, how you interact with your site, and how the rest of the world interacts with your site. This sub panel includes control settings for: General (basic configuration settings), Writing, Reading, Discussion, Media, Privacy, and Permalinks
(source: WordPress codex)

The backend or Admin Panel may vary from theme to theme. The look and appearance may vary depending on the customizations and tweaks done by authors and developers. Nevertheless, no matter how Admin Panel is tweaked, these basic functions are standard and generally remain the same no matter what WordPress theme you install.

Theme Forest: The Ugly Truth About ThemeForest.net

ATTN: If you are a ThemeForest author and are interested in selling your business or profile, let us know.

I wanted to let you know about a site that has quickly become one of my favorites to visit. It’s one of those sites that once you know about it, you find yourself going back to it every day (or sometimes even a couple times per day) just to see what’s new.

In mid-2008 I stumbled across Theme Forest for the first time while searching for the best wordpress themes. At first I wasn’t that impressed, but I remember not spending very much time investigating just what this “Theme Forest” was. We all know there are a never ending supply of free and premium WordPress Themes online today, and at first glance this seemed to be just another choice in the virtually endless sources of WordPress wares. Thankfully, on closer examination, I realized that ThemeForest had not only addressed several of the major problems those of us face when “searching” for Premium WordPress Themes, they had done it in a very unique and inviting way. Well fast forward almost 5 years, and let me tell you about the Theme Forest of 2013.

ThemeForest in 2013

ThemeForest is a marketplace in the Envato network that is specifically for WordPress Themes and HTML Templates. If you’ve ever found yourself wondering just where you could find high quality premium WordPress themes or website templates, Theme Forest was created just for you.

There are many of these so-called “marketplaces” for just about every type of product or service you may need when doing business online, but I’d like to explain why Theme Forest is different and why they have become the first place I turn for just about everything I need to run one of my many websites.

The ThemeForest Difference

Simply put, they are a destination for WordPress and web developers to list their themes and website templates to people just like you and me. The reason this is so powerful is because it totally goes against the “norm” when it comes to purchasing a WordPress theme or html template.

Typically, you go to Company A’s website where they offer Product 1, 2, and 3. You can buy their work and their work only.

Now imagine if you had the opportunity to brows the work of hundreds and thousands of different web developers? Imagine if you could preview any website, template, or theme before you pruchased it? Imagine if you could read the comments from others who have purchased it, see which themes or templates are most popular, and even rate the work for even more transparency?

This is exactly what you get with ThemeForest, but there is so much more…

Not only can you browse, purchase, and interact with thousands of developers and customers from across the globe, you also have the chance to sell you themes and templates to a dedicated and growing community.

As proof to how large and powerful this community has become, there are several authors who have crossed their $1,000,000 in sales threshold. This is an astonishing achievement for both those authors and the concept of ThemeForest as a whole.

Other Envato MarketplacesThe Best Part About Theme Forest

But do you want to know what I love the absolute most about Theme Forest?

Envato (the company behind Theme Forest) has not only built the best marketplace for WordPress Themes and HTML Templates, they have created similar marketplaces for video files, pre-built coding solutions, web graphics, and flash files just to name a few.

Imagine being able to have just one account that let’s you buy and sell everything from stock audio to fully developed web templates that are both HIGHLY professional, focused on web standards and usability, and at absolutely rock-bottom prices!

Theme Forest closely examines each theme or template uploaded to the marketplace to ensure that only quality authors with quality products can list their work.

As the end user, you have the ability to quickly and easily access just about everything you need to run a website from a network of developers, coders, artists, and audio experts…and you can do it all from one account!

It is completely free to setup an account with Theme Forest, and this one account can be used to browse all of the other sites in the Envato Marketplace.

The Bottom Line: I’ve been doing business online for nearly 8 years now. Rarely have I been so impressed with a product that within a matter of a few weeks I can’t imagine doing business without it. This is just the type of marketplace Envato has created and one you simply can’t afford to miss.

If you are looking for professional, high-end products for your website at beyond reasonable prices, I encourage you to head over to ThemeForest and setup your free account today.

May, 2011: ThemeForest has made some slight changes to their site design, and we’re noticing a slight increase in prices for a few product lines. Perhaps this is the beginning of a rise in prices.

January, 2012: Some estimates we’ve heard put the Envato marketplaces at over 2 million members (and growing).

February, 2013: ThemeForest continues to be the largest WordPress Theme marketplace in the world. If you are an established author from ThemeForest, consider selling us your business.

Simple SEO Tips for Startups

Hello World! That’s the first thing that greets you see when you start a new website. You’ve successfully created your first post and you’re ready to fill it up with more content but you are probably wondering if anyone at all will get to read what you have written.

Here are some simple Google-approved SEO tips for Startups:

To WWW or not

  • use a 301 to consolidate indexing signals because it is a permanent redirect and signals to search engines to transfer all the indexed properties from your non-preferred (www) to your preferred version (non-www) or vice-versa

Verify ownership in Google’s Webmaster tools

  • enable email forwarding to receive critical messages from Google in case of hacking, malware, or crawling issues

Domain background check

  • check for previous ownership (spammers), unwanted keywords and index results – inform Google for any penalties or reconsideration requests

Use the Fetch as Googlebot Webmaster Tool

  • to tell Google to crawl and submit the url to index making it available to searchers even faster.

Include Analytics Code to gather data

  • see which pages are popular and which are not

Site Design Strategy and ideas

  • utility
  • navigation
  • focus

Define your conversion or call to action

  • what you want your visitors to do
  • newsletter signup
  • contact you for a business lead
  • buy
  • try
  • share

Smart copy

  • Include query terms normally or commonly used to find your products.

Every page should be unique

  • unique topic
  • unique title
  • unique meta description
  • for non-dynamic sites – keywords in the filename (lowercase and hyphen separated)
  • descriptive anchor text for every link

Page load time or speed

  • the longer the page loads the more likely the user will leave the site
  • customer acceptability for ecommerce sites = 2 seconds
  • Google = under half a second
  • Ranking – find your audiences and interact with them
  • provide an awesome product or service
  • natural links
  • +1s
  • likes
  • follows
  • shares

Social Media Marketing

For more information and tips, check out the GoogleWebmasterhelp video on YouTube. For those who want to know how to do this, WPMU.org has a quick and easy tutorial on how get started using Google Webmaster Tools for WordPress.

ATTN ThemeForest Authors: Sell Us Your Business

If you are a ThemeForest author who is interested in selling your profile/business, we want to hear from you. We are looking for established authors with some track record of success and sales. Please contact us if you are interested, and we’ll get back with you immediately.

Links: February 19, 2013

Let’s face it…the interwebs are big and only getting bigger. Here are 5 WordPress links you need to know about.

  • Microlancer – If you love any of the Envato marketplaces, this upcoming service will allow you to become a service provider. Still in beta.
  • WooThemes Shuts Down Affiliate Program – Out of nowhere, WooThemes shut down their entire affiliate program citing “lack of traction.” No blog post, no detailed explanation. Lots of frustrated affiliates.
  • Community – We discuss the free/premium debate often here at Blogex. WPDaily suggests it’s all about community.
  • Why Free? – With the recent dust up between Automattic and Envato, the age ol’ Why Free debate is front and center again.
  • WordPress CDN – Get the skinny on content deliver networks (free and premium) from our buddies at WPLift.

Elegant Themes Launches Lifetime Option

For business people, time is a precious commodity. The busier they are the more deliberate they are on how they spend it. Most of the time they do not want to waste their time on business decisions like necessary recurring business expenditures that can be dealt with once and for all. Why? Because they already know that these activities are necessary to their business and they know that they will repeat themselves over and over again and . So instead of spending time repeating something that can be done once they opt to get rid of this tick list item so that they could spend their time on other things that need more of their attention.

If you are a busy WordPress professional building, servicing and handling several website accounts and you want to save yourself time doing admin stuff and spend more time marketing, developing, or providing support to your clients, you might want to check out one of Elegant Themes’ licensing options – the Lifetime Access license. What’s great about it?

Aside from the affordable Personal License for the average user and the extremely Popular Developer License for experienced designers, Elegant Themes also offers Lifetime Access for a one time fee of $249 which is perfect for the busy WordPress professional who wants to maximize his working hours. What does the Lifetime Access License include?

You get:

  • Complete Access To Every Theme – around 81 beautiful and functional themes as of this writing
  • Perpetual Theme Updates
  • Premium Technical Support
  • Complete Access To Every Plugin
  • Layered Photoshop Files
  • NO YEARLY FEES

If we do the math, for $249, it will cost approximately more or less $3 (as of this writing) for each theme, plugin, not counting the psd files, updates, support, and, not including all future themes and plugins yet to be released. At the rate Elegant Themes is releasing new themes, the cost per theme will go down even more. Not only that, you don’t need to pay yearly fees ever, you lessen your admin load, and save time which you can use to do something else. Sounds like a good investment, don’t you think?
Check out Elegant Themes today.

Get Elegant Themes Lifetime

Consumerism, The Dollar Store Mentality, and the Global Digital Marketplace

We live under various economic conditions all around the globe, governed by different economic and fiscal policies, that may or may not directly affect the spending habits of the average consumer. However, no matter how the economy is doing wherever you are or how much money you have in your pocket, people will always want to live the good life – a gratifying, enjoyable and comfortable life – regardless. This human need serves as the fuel that drives businesses to market their products to fulfill that desire for the “good life”. The rapid turnover of gadgets and electronic products, and the scarcity or exclusivity of luxury cars, houses, holidays, and other luxury items keep consumers on their toes waiting to buy the next new thing. This is characteristic of the Baby Boomer type of consumer. Work hard. Play hard. Consumerism.

However, analysts and marketers foresee a growing trend – a shift. Today’s digital age is seeing the rise of the “millennials” or “digital natives” – (those born in an era of technology and have grown up with computers, the Internet, and constant connectedness) who use digital wallets and technology-enabled payment tools – who spend their money shopping in app stores, who buy a single music track instead of a whole album, who download software, games, ebooks, other digital media products, aside from the usual physical products.

These modern day, tech enabled consumers rely on technology to research products, discounts, deals, coupons, customer reviews, product information, and other related info on their smartphones or handheld devices. Millennials enjoy the thrill of discovery, the joy of a bargain, the pleasure of sharing, and the power to influence the purchasing decisions of others. Which brings us to say that, one of the major influences to their spending decisions is also the general consensus or sentiments of their social network connections. This shopping behaviour means that today’s consumer goes through more processes before clicking that “confirm purchase” button. What does this mean and how does this impact your business?

This means that businesses should work towards removing perceived barriers and obstacles their consumers encounter. People love to buy but the first thing on their mind is “How much?” It is the first barrier to them making that purchase. One business strategy to lowering if not totally eliminating that first barrier is by employing the “Dollar Store Mentality” to your product pricing. What does this mean?

When people believe that things are a dollar or less, they should be bought in bulk because they are so cheap.

When you lower the consumer’s perceived risk in making a purchase, the easier you make it for them to buy – no matter where they are in the world or what demographic they belong to. This is not to say that everything should be priced at a dollar literally. A product or service that is low cost (relative to similar products in the market) or especially if free will surely attract people like bees to honey. Although this might mean taking advantage of the consumer’s emotional and impulse buying predisposition, this strategy also means that you are opening up a safe entry point for you to introduce your product and for people to try them out with minimal risk. Because the pricing is friendly, the purchasing process becomes easy, fun and addicting, and eventually habit forming. If the product is good, the people will stay, share, and even influence others to patronize your business. Yes, they will talk about you. These habitual customers now become the bedrock for you to start establishing your customer base. As you continue to build trust and confidence in your product and in your business, you can slowly and steadily build customer relationships. Once these relationships are built and established, these customers become more receptive and when you introduce offers for additional products or services at a premium price they don’t pull back because they feel connected to you. The ultimate goal is not just to make a quick sale but to establish a long-term relationship with your customers which is mutually beneficial to both of you in the long run.

The WordPress Dashboard for WP Beginners

According to the WordPress,

The Dashboard is a tool to quickly access the most used areas of your blog’s Administration and to provide glimpses into other areas of the WordPress community. The Dashboard Screen presents information in blocks called modules. WordPress delivers eight modules: Right Now, Recent Comments, Incoming Links, Plugins,QuickPress, Recent Drafts, WordPress Blog, and Other WordPress News.

The first screen you see when you log into the administration area of your blog is your Dashboard. The main idea of the dashboard is to give you a place where you can get an at-a-glance overview of what’s happening with your blog. You can catch up on news, view your draft posts, see who’s linking to you or how popular your content’s been, quickly put out a no-frills post, or check out and moderate your latest comments.

The Dashboard acts like a cockpit with all the controls and switches you need to help your website function the way you want it to. This might seem basic to those who have been using WordPress for quite some time now but there are still quite a few out there who are still struggling to figure out how to find their way through the backend, scared to death lest they “break” their website beyond repair.

Getting to know your WordPress Dashboard

If you are a WordPress beginner, the Admin Section or backend can be quite intimidating at first, but once you become familiar with the different sections, everything will make sense. What do you see after you successfully login to your WordPress website? Here’s what you can expect.

The Dashboard contains the following default modules. These modules can be dragged, dropped, repositioned, or toggled on and off according to your preferences.

Right Now

This module, at its basic, gives you a concise overview of your what’s going on with your site. It contains information and stats about your content (posts, pages, categories, tags), discussions (approved, pending, or spam comments), the name of your WordPress theme and the number of active widgets you are using, users online, and the WordPress version installed. More information can be included in this module depending on any additional plugins you install. You can also customize your Privacy Settings if you wish to keep your site private.

QuickPress

This module is the best and quickest way you can create a simple post. You can add a title, content, media files, custom forms, tags, and save your post as a draft or publish immediately. It’s a great tool for capturing and publishing ideas without going through the “Add New Post” module.

Recent Comments

If you allow comments on your website, this module helps you moderate the discussions on your posts. You can approve (unapprove), edit, reply, mark as spam, or delete comments right on the dashboard.

Recent Drafts

This module displays saved drafts of posts and pages that you are working on which still needs to be edited or published.

Incoming Links

This module reveals the urls of other websites that has linked to your WordPress website. You may or may not find this module useful as it does not always include all the websites that link to you. You can also configure incoming links you allow by editing the RSS feed information ( url, number of items to display, item date).

What’s Hot

This module displays recent posts from the official WordPress Blog, Other WordPress News, Popular or Latest Posts from around WordPress. This keeps you updated on the latest WordPress related news such as version announcements, security notices, and general WordPress community posts and updates.

Plugins

This module lists the Most Popular, Newest, and Recently Updated plugins available. If you are adventurous and you want to experiment with how different plugins work on your site, this is the perfect resource to find plugins to play with.

Site Stats

This module is probably the one you need to pay most attention to. It shows you a graph of your website’s activities – views, visitors, traffic – per day, week, or month. It’s a great tool to find out how many visits you get, what your top posts are, top searches on your website, and overall statistics to help you improve, maintain, and optimize your site even further.

Knowing the functions of each of these modules will help you learn how to use them to manage your website. Take some time to go through each one of these modules and familiarize yourself with each of them. You’ll soon be mastering all of them and it’ll be instinctive later on.

WordPress Theme Support – The Awful or Awesome Truth

So you’ve finally uploaded your shiny new premium WordPress theme but it looks nothing like the theme you loved so much in the demo and now you’re wondering if you just wasted your money on a lemon. You fiddle and you tweak but the errors just keep piling up. Not all premium WordPress themes include free support so it can be a bit perplexing especially if you are setting up a website for a client. Frustrating, is a mild word. Where do you go and what do you do?

Here are some of things to look for, support-wise, before, during, and after purchasing a premium WordPress theme. Some theme providers have all of them while some don’t so use your own discretion and judgment before you make your final decision and click that “Confirm purchase” button.

Documentation (Theme or Plugin guides – online or offline)

Check if the theme includes extensive and detailed documentation and a troubleshooting guide if available. Find out whether installation and setup guides are available online and offline as access to these guides serve as your reference documents as you setup your WordPress theme.

XML file or demo content

Most of the time we get attracted to a particular theme because of the demo. The demo gives us an idea on what is possible for our own individual projects. Unfortunately, recreating the same demo can be challenging if the elements used in the demo are not included. Some authors do not include the demo file but there is a growing trend among a lot of authors where they include the XML file or demo content as a bonus.

Photoshop files (layered)

Trying to recreate the WordPress theme in the demo can be much easier if the author includes all the allowable files used. Photoshop files make it easier for you to duplicate or customize the theme’s design elements without having to start from scratch.

Detailed tutorials (video or text)

Text based tutorials are great but video tutorials are best because the author can demonstrate and guide you on exactly what to do when setting up or modifying your WordPress theme. Video tutorials save you a lot of time, and, mistakes are reduced because of misinterpretation. Simply pause and play when you need to go back to a certain instruction.

Screenshots

In the absence of video tutorials, screenshots are also great because they serve as visual guides to help you install and get your WordPress theme up and running. Visuals are always effective as it gives you a clear picture of what you are supposed to do. You can always go back and refer to these screenshots if you get lost along the way.

Basic support services for installation, setup, guidance, bug fixing and general support for basic WordPress issues and concerns

For non-WordPress savvy users, authors and developers provide basic WordPress theme setup and installation. The extent of this service varies from author to author although generally this service includes simple adjustments and tweaks that do not fall under their customization services.

Support or Community Forum

WordPress authors and developers who have been around long enough in the business are most likely to have a dedicated support forum or community support group to help each other out. Access is generally limited to members or customers who have purchased themes sold by these authors. Make sure to register in these forums and be active in the community to learn hacks, tips and tricks that don’t normally come with the documentation and tutorials.

Help desk, live chat, or available hours for technical support

Some WordPress authors or theme providers might even have the legroom to provide a dedicated support system which includes a help desk or ticket based support system, live chat, and dedicated technical support crew. Be sure to note the time or hours support is available as some of these teams live in different time zones.

Update and Upgrade Support

WordPress updates its software from time to time and problems arise when the WordPress theme you purchased is no longer compatible with these updates. Same thing goes with plugins and other elements like short codes, etc. Make sure that your WordPress theme author or developer has provision for updates and upgrades that will affect the theme and if there are any additional charges related to it.

Author/Developer Contact info

Find out and store the author or developer’s contact information online and offline. Request for an email address, a business phone number, or any other means to get in touch with the author if he does not have a dedicated support forum. Leaving comments on the WordPress theme’s product preview page does not guarantee your concerns will be attended to in real time.

Finding the perfect WordPress theme that matches your dream website is more than just appearances. Make sure you know what you are getting when you pay for that pretty theme you’ve been eyeing. It pays to know what’s in the fine print…or what’s not in it.