What comes to mind when you hear Levi’s, Nike, Starbucks, McDonald’s or Canon? Chances are you already know who they are and what they are all about. These brands have become household names that everyone knows and trusts. Branding is …
A panel of experienced resource speakers including Mike Cooch, Kevin Wilke, Jack Mize, Martin Maybruck among others shared valuable insights and wisdom (T&C Summit 2013) on how to handle local traffic. Here’s a summary of some of the key points …
Authority Blogging Defined Authority blogging is a deliberate effort to publish quality content with the goal of establishing credibility, expertise, and authority over a specific area or topic whether by single or multiple author(s)/blogger(s) with the objective of growing, influencing, …
Email marketers are faced with both challenges and opportunities not open to your traditional direct mail or real life salespeople. Opportunities to penetrate a wider audience via email at a fraction of the cost of snail mail marketing or sales …
You either love him or hate him – a common reaction when you hear the name Tucker Max. But there’s more to this foul-mouthed #1 New York Times Bestselling author of I Hope They Sell Beer in Hell than meets …
Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. The industry has four core players: the merchant (also known as …
The face of eCommerce is slowly changing as more and more people look to the internet not only for information but for physical goods as well. The convenience of being able to shop from the comforts of your own home …
THave you ever had this brilliant idea of a product that you just knew was going to sell like hotcakes but then flopped in the end? Have you ever considered tapping into the enormous income potential the Internet offers in …
Have you ever dreamed of publishing your own book but just don’t know where to start? Here are some of key points shared by well-known author, Guy Kawasaki, during the Traffic and Conversion Summit 2013 held early this year. Write …