If you are running an ecommerce site, a money site, or a monetized website you need to understand Click Through Rate (CTR) and how to use it to your advantage. The click-through rate (CTR) is the number of unique clicks …
Last week, we touched on open rate as one of several tools that can be used to measure the effectivity of an electronic advertising campaign. This week we’ll take a look at how we can take a good email campaign, …
How many of you open your mailbox regularly and find it stuffed with all sorts of unsolicited mail? – flyers, brochures, leaflets, pre-approved credit cards, and all sorts of marketing materials from local or big companies offering you to buy, …
Nobody wants to get stuck in traffic. People hate traffic unless it’s the kind of traffic that you get on your website. The fundamental objective of every business online is to grow and maintain their business. That’s why directing traffic …
You often hear people talking about PPC, CPC, conversion and all those familiar jargon once you start immersing yourself more and more online. Affiliate marketers are quite familiar with these terms and these have become part of their normal lingo. …
One billion unique Youtube viewers every month, 48.7 million pinners, 200 million linkedin members in over 200 countries – mind-blowing statistics and very difficult to visualize. You might as well be looking at the stars. But those numbers are real-time …
If you could show your product or your business to approximately 1.06 billion users, would you? What if you could direct these 1.06 billion users to your website, would you do it? Whatever your thoughts are about Facebook, undeniably, it …
Advertising has evolved in so many ways throughout the years. The leap of advertising from traditional print media to the blinking gifs during the early days of the internet to the more sophisticated video showreels of today has been an …
We’ve been writing a lot about Google Panda and how it penalizes websites that are basically content farms – sites that contain low quality, thin, duplicate content that have no added value to users. A follow up to the Google …