Schedule a Strategic Session with Yourself
Last weekend I was lucky enough to attend a Redmond Leadership Conference put on by a gentleman named Tim Redmond. Most of you probably don’t know the name (I certainly didn’t until the conference) but accountants out there may have very well been affected by his company. Here’s a quick blurb about Tim from the about page of his website:
Having served as the Executive Vice President of Tax And Accounting Software Corporation (TAASC) for over 14 years, Tim helped the company grow from two employees to over 400 employees, generating millions in sales and profits . He oversaw the sales, marketing, support, and internet product divisions (he directly managed over 200 professionals) of this progressive computer software company. TAASC was acquired by Intuit (makers of Quicken, Quickbooks, and TurboTax) and Tim was contracted to head the transition team for about a year.
Since the sale to Intuit, Tim has become a consultant and coach to executives and leaders from around the world teaching them not only how to improve their business but how to generate wealth. The session was about six hours long and covered a very wide range of topics (some of which I’m still trying to digest and apply to this site), however, one very simple suggestion Tim made during one of the sessions jumped out at me as something we as bloggers probably don’t do enough of, if at all.
The suggestion was that we should schedule strategic sessions with ourselves. The sentence caught my attention because we’ve recently been through several strategic sessions at my day job but I realized I rarely scheduled time to sit down and dedicate solely to strategy for this blog. Now I don’t know about you but I’ve always heard people advocating setting meetings with yourself or with your spouse as a way of setting aside time for what is important in life. However, I realized that I rarely if ever sit down with the focus of devising new strategies for this blog and ways to improve current efforts.
I’ve previously written in this space that we should all treat our blogs like businesses if we’re trying to make money from them and this probably should have come as a natural extension of that principle. I mean how many of the fortune 500 companies do you think go through business without having any strategic or planning sessions? How long do you think they would last if they never stopped to analyze their competition, their current positions, their goals, all that good stuff? My bet is they wouldn’t be in the 500 for very long.
So if blogs should indeed be treated as a business, why wouldn’t we need strategy sessions as well? Unfortunately, we can get so caught up in the day to day operations and demands of running a blog (creating content, interacting, researching, finding income sources, reading etc) that it’s often easy to lose sight of where we’re headed and the path we’ve decided on taking to get there.
With that in mind, and as I already mentioned, I’m going to be turning the site over to guest bloggers for the first week of March. I’ll be spending some time away from the computer to recharge the batteries a bit and after that I’ve scheduled a few strategy sessions with myself to break down where I’m headed and how to best achieve my goal of a full time income from this blog in just one year’s time. Whether you turn your blog over to guest authors, store up some posts, or just stop posting for a few days, I’d encourage you all to spend some time doing the same thing. I strongly believe your blog will be better for it.
Oh, and if you’d like to fill one of those guest post slots, contact me as soon as possible. I’ve gotten an impressive response so far and can tell you that the blog will be in good hands. I just hope you guys remember to miss me 😉