Link Building Success

written by BlogEx on July 11, 2008 in Blog Marketing and Blog Optimization and Internet Marketing with 7 comments

Every web owner wants to get one way natural links but oftentimes this is easier said than done. If you’re not a link baiting enthusiast then you’ll need to get links the old fashioned way: ask for them. First though, you need to ask yourself, “Do I really want to get this link?” don’t just link for the sake of it, make sure that it is relevant to your site.

Analyze Your Competitor’s Backlinks

One of the best tried-and-tested recommendations is to analyze your competitor’s backlinks. You can make this the starting point of your link building campaign. Remember though that you need to keep track of all information you get in excel or word file; this will not only make you organized, you will also discover the link map of the whole industry as you progress along. Soon, you will have an impressive list of link prospects.

When you visit the sites that your competitors are linked from, look for the “recommend as site” and “add URL” links. There are times when it would be easy to just fill out the form and submit your link but there will also be times when you need to dig a little before you find the “add URL” link or even find their contact info.

Stay Organized

Once you have a healthy list, stay focused and organized by grouping your prospects into different sections including authority links, blog links, directory links, social media links, newsgroup links, and forum links among others. And depending on your industry, you can further categorize your list. For example, if you have a “make money online” site, you can categorize your links into:

  • Sites about Blogging
  • E-commerce Sites
  • Auction Sites
  • Search Engine Optimization Sites
  • Web Development
  • Business Information Websites

Having an organized list will also help you determine the anchor text you should use. Once you’re organized, you’re ready to start your successful link building campaign.