As Easy as A-B-C
A-B-C. A-always, B-be, C-closing. Always be closing! Always be closing!!
Chances are if you’ve been anywhere near a sales position you’ve heard this classic line from Glengarry Glen Ross. However, after reading a recent post by Chris Garrett on Problogger, I realized there’s an A-B-C that applies to blogging as well. Always Be Commenting! The post was What to do When Your Blog Plateaus and this was one of the causes he listed:
Looking Inward – I have said it many times and I will keep saying it, commenting is good for bloggers! We see a lot of bloggers who get to a certain level then stop reaching out. They stop reading other blogs, no longer comment, and the outbound links dry up. The problem is by retreating back to the cosy folds of your own blog you drop off the blogosphere radar. When you get busy of course it is much harder to do these things but we must all keep it up especially when we are doing well. I will promise to link out more if you also promise, deal?
The post was especially interesting to me since the growth here has slowed quite a bit. I don’t by any means feel it has plateaued but there’s no denying that the subscriber count isn’t climbing at the rate it used to. Don’t get me wrong, I’m still very happy with where this blog is at and where it’s headed but after reading that paragraph, it became instantly obvious that I’ve been guilty of looking inward. In the early days of the site most of my traffic came from commenting on other blogs and participating in forums and the community as a whole. Somehow, I’ve gotten away from the very foundation of blogging and I think the slowed growth rate is a direct result. Isn’t it funny how we seem to forget the lessons and principles we know best? Anyway, I think it’s time for me to get back to the basics and if you’re blog growth has slowed or even grown stagnant, you might consider doing the same.