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11
Feb
2008
Posted by Ben Cook as Under the Microscope
I’ve discussed affiliate marketing countless times on this blog. However one niche I haven’t mentioned yet is prescriptions and supplements. A lot of times people immediately think of “PPC” (in this case, pills porn and casino) as soon as they hear prescriptions. The truth is though, prescription affiliate sales can be a great source of income. Most affiliate programs in the niche give you credit for all sales over the lifetime of any customer you refer. As your referral base continues to grow, it wouldn’t be tough to imagine affiliates generating some significant passive income. With so much money to be made, it’s no surprise companies in the industry hope to recruit as many affiliates as possible. In fact, when MedStore.biz asked me to put their site under the microscope, they asked that I focus exclusively on their affiliate program.
When landing on the affiliate information page, you’ll immediately see that MedStore boats an impressive 70% commission rate with the leading program. Now don’t get too excited because to get that commission rate you actually have to generate more than 81 orders per day. However, even the lowest rate of commission (50% for 1-5 orders a day) is still a pretty high percentage. Basically, the more orders you generate, the higher the commission rate. While that aspect isn’t unique to MedStore, there are a couple of aspects of the program that were different than any other affiliate program I’ve participated in.
First of all, that commission percentage isn’t just a percentage of the product price. The percentage is actually taken from the profit you generate from each sale. While that seems a bit odd, it makes quite a bit of sense considering the other interesting aspect of the program. The reason MedStore can’t just give you a percentage of the product price is because that price will change with every affiliate. You see, MedStore allows each affiliate to set their own price for the products that they sell. This gives you a larger measure of control over your earnings from each sale. You can choose between setting an extremely low price and hopefully generating a lot of orders per day (earning a higher commission rate in the process), or you can set the price higher and make more profit off every sale.
Really the only negative observation I have about the site is the lack of information about the affiliate process. MedStore does a good job of selling their affiliate program, but they don’t give many details about the program itself. Do you sign up and embed product listings on your own site? Do you simply link to a dynamic page on their site? How do you go about setting your own prices? What kind of tracking do they provide? I’m guessing that affiliates that have previously participated in this niche and therefore know the drill, but adding this sort of information might help them attract more affiliates that are new to the prescription industry.
So I’ve given you my opinion, what do you think? Have you ever participated in an affiliate program for a drug or supplement site? If so, what kind of results did you see? If not, why haven’t you given it a shot? Also, I’d love to hear any suggestions or feedback you have for MedStore.biz. See that comment form below? Use it ![]()
6 Responses
Make Money with Cashtacular
February 11th, 2008 at 5:15 pm
1Any affiliate program that pays out for the life of the purchaser has to be worth a look, but I’m going to steer clear of this one. The lack of information about the process makes me hesitant, and makes me wonder about the future validity of data tracking as well as the reliability of payouts. Maybe I’ll kick myself later for letting this one go, but… maybe not.
Ben Cook
February 11th, 2008 at 5:27 pm
2One quick note, MedStore.biz emailed me and said that they appreciated the feedback and plan on adding more information soon. I also noticed they were examined over on JohnChow.com as well so you might want to shoot over there to check out what Michael Kwan thought of the program: http://www.johnchow.com/sell-d.....nd-profit/
Online Empire
February 12th, 2008 at 2:36 pm
3Part of making money online from affiliate brokers is a lot like investing in the stock market. You need to look at some of the affiliates like short term money makers and others as long term investments.
This looks like a way to make a few quick bucks and if your John or Ben with a massive readership then you are probably going to make a few bucks in the short term. There is no way to tell if any affiliate company is going to pan out in the long run. No matter how large the company is the affiliate programs can be cut or degraded to make them useless in the future.
Blog Enhancing Tips
February 13th, 2008 at 5:56 pm
4to get 81 purchases in a day would be pretty darn difficult. They are pretty much hoping for you to try to sell as hard as possible to get those 81 but then fail and only get 50 or 60. That way you’ve done all this hard work and they still get the most out of it.
Puhtick
February 14th, 2008 at 4:53 pm
5I’m working with pharmacy affiliate programs for 2 years and I should notice MedStore offers a very, very competitive conditions. Pharmacy is one of the best ways to get a good revenue. Thank you Ben for this review, I’m going to try to work with MedStore
Matt
February 15th, 2008 at 2:07 pm
6Being able to set your own price is interesting. You could experiment by changing the price to try to determine the price elasticity and find the optimum price/quantitiy/revenue level for your own site. It’s possible it could be different from the market as a whole depending on the specific demographics of your traffic.
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